Pasadena voters overwhelmingly want the City Council to increase the city’s minimum wage to $15 an hour by July 1, 2020.  That is the finding of a telephone poll conducted by David Binder Research between January 30 and February 5. This is what Pasadena voters want. We insist that the City Council members vote in accordance with the voters of their district. 

The scientific poll found that 81% of Pasadena’s voters support this increase in the city’s minimum wage. The poll also found that there is overwhelming support among voters in all seven City Council districts, ranging from 75% to 89%.

Voters were asked to indicate their support or opposition for the city council to vote YES in February 2019 to continue the gradual increase of the minimum wage to $15 per hour.

Support for the City Council raising the minimum wage to $15/hour by 2020 was supported by both men and women, by voters in all age groups, and among all race and ethnic groups. By gender, both women (85%) and men (77%) expressed support. By age groups, there was support among voters aged 18-38 years (87% support), 39-54 years (78%), 55-73 years (81%), and age 74 and above (76%). By race and ethnic group, there was support among white voters (79%), Latino voters (90%), Asian  American voters (81%), and Black voters (90%). In terms of political affiliations, 92% of Democrats, 56% of Republicans, and 80% of voters with no party preference support raising the city’s minimum wage to $15/hour by 2020.  For voters who are affiliated with a labor union, or have a labor union member in their household, 89% expressed support.

At the request of Pasadenans Organizing for Progress (POP!), David Binder Research conducted the telephone poll and asked three questions about the city’s minimum wage. The first question asked respondents whether they supported or opposed the 2016 unanimous Pasadena City Council vote raising the minimum wage in Pasadena to $15 per hour by July 1st, 2020, with future annual adjustments for inflation. Second, voters were asked to indicate their support or opposition for the City Council to vote YES this month (February 2019) to continue the gradual increase of the minimum wage to $15/hour. Third, voters were asked if they would be more likely to re-elect or replace their current city council person if they were to vote YES on gradually increasing the minimum wage.

David Binder Research conducted the telephone poll of 700 likely voters who voted in November 2016 or November 20189 or have registered since November 2018 with no previous election history. 69% of telephone interviews were conducted via cell phone and 31% via landline from January 30th  – February 5th, 2019. The margin of error for the survey is +/- 3.7%. The demographics of this survey reflect the accurate proportion of likely voters by ethnicity, City Council District, age, gender, and party registration.  The entire poll results can be found below.   The Star-News story about the poll, published in today’s (Sunday’s) paper, is linked here:   https://www.pasadenastarnews.com/2019/02/10/81-percent-of-pasadena-voters-support-15-minimum-wage-poll-finds/?fbclid=IwAR2imXGK8GDeBVMeqSX9nIdVe00N85rPeT_z6poOvxLBSPhektLTrw1qcmk

For over 25 years, David Binder Research has provided research and insight to political, government, and private sector clients. You can learn more about David Binder Research at its website: http://db-research.com/

In 2016, the Pasadena City Council voted unanimously to adopt a minimum wage law that would gradually raise the minimum wage to $15/hour by July 1, 2020. The Council adopted the same gradual increase schedule as the City of Los Angeles and Los Angeles County (for unincorporated areas such as Altadena). However, the Pasadena City Council, unlike the City of LA and LA County, included a provision to “pause” the increases in 2019 in order to evaluate the impact of the minimum wage and then vote in February 2019 whether to proceed to $15/hour by 2020.

The City Council commissioned two studies by economists that examine the minimum wage impact. Both studies find that wages have increased for low-income workers. Separating out the effect of the minimum wage from everything else affecting the Pasadena economy is very difficult. However, even though they use different methods, both studies have similar implications: there are no strong overall negative effects.

The Pasadena City Council will vote on this matter on Monday, February 11. We urge all Pasadena residents to attend that important meeting, which begins at 6:30 pm in the City Council chambers on the second floor of City Hall.  Join POP! and the broad coalition of Pasadena clergy, leaders of nonprofit organizations, workers, unions, and community and civil rights organizations, including the League of Women Voters. Together let us declare that the people of Pasadena want low wage workers to earn $15/hour and let us hold our elected officials accountable to the promise they made!

Click HERE for the full report of the Pasadena Minimum Wage Telephone Poll Results